Negotiation Is Complicated

/NəˌɡōSHēˈāSH(Ə)N/

But it doesn’t have to be. Negotiation is an intrinsic part of every interaction we have - from deciding where to go to dinner to million-dollar business deals. Many have tried to pare down negotiation to a simple formula, but there is nothing simple about navigating negotiation. That is why David B. Morse developed The Keys to Negotiation™. This exclusive program allows anyone to take advantage of the commonly unique skills in all of us.

Look at negotiations from a fresh perspective!

The Keys To Negotiation™

The Keys to Negotiation™ is a robust and proprietary system developed by David B. Morse to help everyone easily understand the foundations of negotiation. Learn more about how Language, Culture, and Solutions are critical components of every negotiation, whether international or close to home.

Project Consulting

Whether you need a quick review or thorough engagement, trust David to provide expert support for your negotiation needs. You can depend on him in cross-border, multicultural negotiations (as well as those close to home) to create long-term, high-value partnerships.

Training & Coaching

From company-wide training seminars to individual coaching, David is uniquely qualified to help you and your team approach and decrypt negotiations with a fresh perspective. Learn to unlock the tools for negotiation that are common in everyone.

Government Procurement

Learn to decrypt negotiations with David's unique methodology. Schedule an engagement today for efficient, entertaining, and thought-provoking coverage of a new way to understand and succeed in a complex world.

100% Quality

Businesses achieve success when everyone on the team is working toward the same goals. Oftentimes, team members have different perceptions on how to succeed. For the company in question, David led the teams through careful discussion and documentation to focus staff with a common framework. This resulted in reaching 100% quality metrics within 6 months.

$35 Million

Short-term supply agreements expose businesses to unpredictable changes in costs and sourcing. Long-term supply contracts are essential to ensure availability, quality, and predictable pricing - especially for specialized products. Through open dialogue, David facilitated two companies to build a collaborative relationship with a $35 million multi-year supply contract.

Impartial Support

Try as you might, negotiations can become emotionally charged. Everyone entering a negotiation has stakes, and if you are not careful, those stakes can derail progress. When you bring in a professional third party to support negotiations, you can feel confident that an impartial perspective will deliver results that satisfy all parties for long-term success.

Decades of Experience

David. B Morse offers industry expertise backed by decades of experience. His methodology has been tested and optimized (and tested and optimized and tested and optimized) to bring you a complete program - The Keys to Negotiation™. Proven in real-world scenarios at home and internationally, David’s method has been finessed to deliver the results you need.

Real-World Applications

Gone are the days of concepts and ideas without execution. The Keys to Negotiation™ provides real-life application opportunities so you can see the effect of David’s program in real-time. From the introduction to the application, David will help you realize the results that you have been missing.

Universally Applicable

The Keys to Negotiation™ are built for everyone. David built his method to explain how everyone processes negotiation, putting order to a disordered system. He has developed these principles by examining human nature across language and cultural divides in search of solutions.